5 Tips on why you need Public Relations.

| Tuesday, May 28th, 2013 | Comments Off

Public Relations provide an impartial third-party endorsement. Women in particular see editorial as independent, unbiased and most helpful in making informed buying decisions.

  1. PR provides relevant, interesting information and images that help journalists develop their own stories.
  2. PR increases the likelihood to purchase/consider your brand(s).
  3. PR establishes credibility of new products, easing market entry.
  4. PR enhances recommendations/word of mouth marketing.
  5. PR increases customer loyalty/renewals and satisfaction.

With marketing budgets always under threat, PR is a cost-effective way of maximizing marketing dollars. Often the cost of one ad = the cost of one month of PR and has greater impact!

For more information on how PR can help you build your brands, contact me: nancy@gourmetbuzzinc.com or 289-231-4466

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