What does a Public Relations Agency do?

/ September 19th, 2013 / Comments Off

What Is Public Relations? Is is advertising?  Is it writing stories for reporters? PR agencies, as opposed to advertising agencies, promote companies or individuals via editorial coverage.  This is known as “earned” or “free” media — stories appearing on websites, newspapers, magazines and TV programs

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10 Strategies for Smart Email Marketing – Part 2

/ August 9th, 2013 / Comments Off

Part two of my blog on strategies for smart email marketing from Constant Contact. In part one we covered: 1. Attention Requires Permission 2. Know Your Subscribers as Individuals 3. Personalize 4. Get Your Timing Right 5. Use Subject and Sender Wisely   10 Strategies

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10 Strategies for Smart Email Marketing

/ August 1st, 2013 / Comments Off

This is part one, or 5 of the 10 strategies for smart email marketing from Constant Contact, part two will be posted next week, stayed tuned! 10 Strategies for Smart Email Marketing How many emails do you get every day? And how many of them

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5 Tips on why you need Public Relations.

/ May 28th, 2013 / Comments Off

Public Relations provide an impartial third-party endorsement. Women in particular see editorial as independent, unbiased and most helpful in making informed buying decisions. PR provides relevant, interesting information and images that help journalists develop their own stories. PR increases the likelihood to purchase/consider your brand(s).

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